Golden Butterfly® Marguerite Daisy (Argyranthemum) is a sunny, high-performance perennial (in warm climates) known for its exceptionally large, bright yellow daisy-like flowers. Unlike older Marguerite varieties that stop blooming when the weather turns hot, the Butterfly series is bred for significantly improved heat tolerance. It produces a dense mound of fine-textured foliage covered in cheerful, vibrant blooms that stay open even under cloudy skies, providing a constant splash of "golden" color to the landscape.
Mature size: 18–24 inches in height; 18–24 inches in spread.
Flower: Large, single-form daisy flowers with bright yellow petals and a deeper golden-yellow center.
Foliage: Delicate, lacy, and deeply lobed fern-like green leaves that provide a soft, airy texture.
Hardiness: Annual in most zones; perennial in USDA zones 10–11.
For maximum flower production and to prevent the plant from becoming "leggy," Full Sun (6+ hours of direct sunlight) is essential. While it can survive in partial sun, the bloom count will be significantly reduced.
Requires average to consistent moisture. While Golden Butterfly is more drought-tolerant once established than other Marguerite Daisies, it performs best when the soil is kept evenly moist. Avoid letting the plant wilt severely, as this can cause the lower foliage to turn yellow and drop.
Thrives in rich, well-drained soil. It is not particularly fussy about pH but cannot tolerate "wet feet" or heavy, compacted clay. In containers, ensure there are ample drainage holes to allow excess water to escape freely.
To sustain its heavy blooming habit, this plant should be fed regularly with a balanced water-soluble fertilizer every two weeks. If planted in the ground, a slow-release fertilizer applied in the spring is usually sufficient to carry it through the season.
This variety is "self-cleaning," meaning it does not strictly require deadheading to continue blooming. However, removing spent flowers will keep the plant looking tidy and may encourage a faster rebloom. If the plant becomes oversized or open in late summer, a light shearing (removing the top 2–3 inches of growth) will rejuvenate the foliage and flowers.
Golden Butterfly acts as a perfect "filler" in garden design:
Mixed Containers: Provides height and a soft texture that contrasts well with broader-leaved plants like Geraniums or Petunias.
Cottage Gardens: Its classic daisy shape is a staple for traditional, airy garden aesthetics.
Pollinator Magnet: The open yellow centers are highly attractive to butterflies and bees.
Golden Butterfly Marguerite Daisy is a vibrant, easy-to-grow selection that brings classic charm and modern durability to the garden. Its ability to withstand summer heat better than its predecessors, combined with its prolific flowering and lacy foliage, makes it a top-tier choice for sunny beds and decorative containers alike.
4.25” Proven Winners Eco Pot
NOTE: Available for pickup after 5/15
Golden Butterfly® Marguerite Daisy (Argyranthemum) is a sunny, high-performance perennial (in warm climates) known for its exceptionally large, bright yellow daisy-like flowers. Unlike older Marguerite varieties that stop blooming when the weather turns hot, the Butterfly series is bred for significantly improved heat tolerance. It produces a dense mound of fine-textured foliage covered in cheerful, vibrant blooms that stay open even under cloudy skies, providing a constant splash of "golden" color to the landscape.
Mature size: 18–24 inches in height; 18–24 inches in spread.
Flower: Large, single-form daisy flowers with bright yellow petals and a deeper golden-yellow center.
Foliage: Delicate, lacy, and deeply lobed fern-like green leaves that provide a soft, airy texture.
Hardiness: Annual in most zones; perennial in USDA zones 10–11.
For maximum flower production and to prevent the plant from becoming "leggy," Full Sun (6+ hours of direct sunlight) is essential. While it can survive in partial sun, the bloom count will be significantly reduced.
Requires average to consistent moisture. While Golden Butterfly is more drought-tolerant once established than other Marguerite Daisies, it performs best when the soil is kept evenly moist. Avoid letting the plant wilt severely, as this can cause the lower foliage to turn yellow and drop.
Thrives in rich, well-drained soil. It is not particularly fussy about pH but cannot tolerate "wet feet" or heavy, compacted clay. In containers, ensure there are ample drainage holes to allow excess water to escape freely.
To sustain its heavy blooming habit, this plant should be fed regularly with a balanced water-soluble fertilizer every two weeks. If planted in the ground, a slow-release fertilizer applied in the spring is usually sufficient to carry it through the season.
This variety is "self-cleaning," meaning it does not strictly require deadheading to continue blooming. However, removing spent flowers will keep the plant looking tidy and may encourage a faster rebloom. If the plant becomes oversized or open in late summer, a light shearing (removing the top 2–3 inches of growth) will rejuvenate the foliage and flowers.
Golden Butterfly acts as a perfect "filler" in garden design:
Mixed Containers: Provides height and a soft texture that contrasts well with broader-leaved plants like Geraniums or Petunias.
Cottage Gardens: Its classic daisy shape is a staple for traditional, airy garden aesthetics.
Pollinator Magnet: The open yellow centers are highly attractive to butterflies and bees.
Golden Butterfly Marguerite Daisy is a vibrant, easy-to-grow selection that brings classic charm and modern durability to the garden. Its ability to withstand summer heat better than its predecessors, combined with its prolific flowering and lacy foliage, makes it a top-tier choice for sunny beds and decorative containers alike.
4.25” Proven Winners Eco Pot
NOTE: Available for pickup after 5/15
